Bridging the Customer Experience Gap In A Mobile First World
Mobile-first is not a niche. Mobile apps have been downloaded well over 10.9 billion times, and there are 2.32 billion mobile users worldwide. Embracing a mobile-first mindset is about delivering a consistent experience and toolset to your customers. More importantly it's about engagingw with them directly - anytime, anywhere. When it comes to executive meetings, customer meetings, and crafting a customer experience journey that resonates with your business initiatives you have to plan for but also look beyond the walls of the EBC and ensure that before, during, and after your customer is on-site, or in-person... the experience is meaningful, informative, and accessible.
In this whitepaper we will look at why mobile-first initiatives matter for your meeting and EBC programs and how you can leverage the technology.
- Examining the habits of the 'modern customer'
- Digitization's impact on customer experience
- Trends shaping on-site experiences
- Mobile options in the enterprise
- Advantages of Mobile Apps and Mobile Web